Industry News & Trends We Think Matter

Here’s our roundup of the industry news, insights and trends we think every event and festival professional should have on their radar this month.

Take a look at the stories making headlines and what they could mean for your organization, events and attendees.

Meeting ADA Requirements Doesn’t Always Mean Your Festival Is Truly Accessible

How Music Festivals Are Rethinking Accessibility 

How Running Events Are Evolving Into Major Sponsorship Opportunities

Running Events as Sponsorship Platforms

What You Can Learn From the Kentucky Derby’s Fan Experience Evolution

Kentucky Derby 2026: How the Sporting Event Continues to Expand Its Partnerships and Enhance the Fan Experience

How Current Events Are Influencing Festival Operations and Attendance

Cinco de Mayo 2026 Parades Canceled